"Chase" after your perfect wedding

Everyone knows the wedding industry is HUGE! It's a billion dollar one as well. And you bet your bottom dollar that top companies will use similar marketing tactics to target market their products to those that are most impacted by wedding, women. Those smart companies that do a great job appealing to women using the emotional side created by weddings and still making sure their product is in their forefront. There are many examples, like the Fancy Fest campaign, that use this tactic. One company I found was Chase Blueprint credit card. Chase understood the need of a women who is preparing for her wedding. Weddings alone as expensive and as more and more younger couples are tying the knot, they are more inclined to make their own purchases. Chase promotes the idea that you shouldn't let the lack of having a great credit card, discourage you from purchasing your dream wedding dress and being able to pay it in a reasonable time period. It present a solid solution to a problem (spending too much and not being able to pay your account off).

I wonder what other companies have jumped into including this emotional appeal to their ads?